Have you ever scrolled through your social media feeds and stumbled upon a brand that surprised you? Maybe it’s a local spice company with hilarious memes, a traditional footwear brand rocking Instagram stories, or a sustainable clothing line hosting interactive polls on Twitter. These “unexpected” Indian brands are proving that social media success isn’t limited to tech giants or fast-fashion …
Continue Reading
India, a nation brimming with vibrancy, diversity, and a population exceeding 1.4 billion, is a dream market for many global brands. This dynamic landscape offers immense potential for growth, but competition is fierce. In this battlefield of brands, a well-honed strategy is the key to conquering consumer hearts and wallets. Here’s where the power of branding comes into play. Strong branding …
Continue Reading
Let’s face it, social media is king in the content creation world. It’s your kingdom to build a loyal audience, share your amazing work, and establish yourself as a thought leader. But managing multiple platforms, churning out fresh content, and keeping your audience engaged can feel like juggling flaming chainsaws while riding a unicycle. That’s where social media tools come …
Continue Reading
Welcome to the exciting world of PPC (Pay-Per-Click) advertising! In this comprehensive guide, we’ll break down everything you need to know to launch successful PPC campaigns and take your online marketing strategy to the next level. Whether you’re a small business owner or a marketing enthusiast, PPC offers a powerful way to reach new audiences and achieve your business goals. …
Continue Reading
In today’s digital age, where competition is fierce and attention spans are short, driving organic traffic to your online store is crucial for success. Here’s where ecommerce SEO comes in – a strategic approach to optimizing your website for search engines, ensuring your products appear prominently in relevant search results. This comprehensive guide delves deep into everything you need to …
Continue Reading
Introduction – Twitter’s Rebranding In a surprise move, Elon Musk, the owner of Twitter, recently announced a significant change in the platform’s name and logo. The iconic blue bird, synonymous with Twitter for over a decade, has made way for a bold letter “X”. This unexpected change has stirred a whirlwind of curiosity and speculation among users and the tech …
Continue Reading
Marketing Campaigns Failed in India “Discover Marketing Campaigns Failed in India, including Tata Nano, Manyavar, Fair and Lovely, Gillette, and Byju’s. 1.Tata Nano: The ‘People’s Car’ Tata Nano, imagined as the car for every Indian household, took an unexpected turn. They thought that the word ‘cheap’ will attract Indian customers and will help them flourish, but the reality was quite …
Continue Reading
The story that goes beyond FyerX Almost every single day, we come across a new advertising agency. A blunt fact is that creative agencies are everywhere, and it is a challenging task to stand out and outshine competitors. ‘Fyer’ + ‘X’ = “FyerX” How do you stand in the spotlight and make yourself look incredibly spontaneous and creative? I think …
Continue Reading
Table of contents Introduction Advertising Expenditure during IPL How does IPL marketing work? How did IPL emerge as a popular marketing platform? IPL teams and sponsor-list 2022 How can small businesses use IPL as a marketing platform? 7. CRED’s consistent IPL marketing 8. IPL TV advertising 9. Muthoot Fincorp’s Golden IPL Campaign 10. Understanding the benefits of IPL marketing 11. …
Continue Reading
branding strategies Table of contents 1. Marketing Trends 2. FyerX and Brand Marketing 3. Final Thoughts “ The best ever branding strategy : Strategy combined with creativity ” – Kishan Grish, Founder, FyerX Marketing trends are evolving in the world of Digital Marketing. To survive in this highly competitive environment, businesses need to invest in the right marketing and branding …
Continue Reading
Recent Comments