Twitter's Rebranding

Twitter’s Rebranding: From Blue Bird to Bold ‘X’

Introduction – Twitter’s Rebranding In a surprise move, Elon Musk, the owner of Twitter, recently announced a significant change in the platform’s name and logo. The iconic blue bird, synonymous with Twitter for over a decade, has made way for a bold letter “X”. This unexpected change has stirred a whirlwind of curiosity and speculation among users and the tech …

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Digital marketing landscape in Bangalore

5 Topical Marketing Campaigns Failed in India

Marketing Campaigns Failed in India “Discover Marketing Campaigns Failed in India, including Tata Nano, Manyavar, Fair and Lovely, Gillette, and Byju’s. 1.Tata Nano: The ‘People’s Car’ Tata Nano, imagined as the car for every Indian household, took an unexpected turn. They thought that the word ‘cheap’ will attract Indian customers and will help them flourish, but the reality was quite …

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The Story That Goes Beyond FyerX

The Story That Goes Beyond FyerX

The story that goes beyond FyerX Almost every single day, we come across a new advertising agency. A blunt fact is that creative agencies are everywhere, and it is a challenging task to stand out and outshine competitors. ‘Fyer’ + ‘X’ = “FyerX” How do you stand in the spotlight and make yourself look incredibly spontaneous and creative? I think …

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IPL 2022

How Brands Boom Their Marketing During TATA IPL 2022 Season 

Table of contents Introduction Advertising Expenditure during IPL How does IPL marketing work? How did IPL emerge as a popular marketing platform? IPL teams and sponsor-list 2022 How can small businesses use IPL as a marketing platform? 7. CRED’s consistent IPL marketing 8. IPL TV advertising 9. Muthoot Fincorp’s Golden IPL Campaign 10. Understanding the benefits of IPL marketing 11. …

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branding strategies

How FyerX Is Helping Businesses With Their Distinctive Branding Strategies

branding strategies Table of contents 1. Marketing Trends 2. FyerX and Brand Marketing 3. Final Thoughts “ The best ever branding strategy : Strategy combined with creativity ” – Kishan Grish, Founder, FyerX Marketing trends are evolving in the world of Digital Marketing. To survive in this highly competitive environment, businesses need to invest in the right marketing and branding …

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How To Connect Your Offline Business to Online Business in 2022

The world is slowly finding its way back from the clutches of the pandemic. But now marketers are faced with new challenges as the COVID-19 pandemic has forever changed the way people shop online. Online shopping in India has witnessed a huge growth in small towns and suburbs during the pandemic. In this article, we will be discussing the steps …

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7 Benefits Of Hiring A Marketing Agency Vs. An In-House Marketing Team

Table of contents 1. A Team Of Experts 2. Access to Tools and Platforms 3. Unmatched Experience 4. Better Return on Investment 5. Efficiency, Consistency, and Speed 6. Affordable 7. Reach the SEO Page Ranking 8. Wrapping Up Let’s start with the most obvious question in your mind now. Why should I hire a Digital Marketing Agency for my business? …

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social media marketing

What are the Top 9 Benefits of Social Media Marketing for your businesses?

Table of contents 1. Social Media Marketing 2. Growing your Brand Awareness 3. Drive Website Traffic (SEO) 4. Increase in Sales 5. Develop a loyal customer base 6. Cut Marketing costs 7. Establish Industry Authority 8. Increase Digital Exposure 9. Improves Customer Service 10. Helps Build Customer Loyalty 11. Conclusion Over the last few years, Social media has completely transformed …

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